Subsidized one-on-one advisory services for innovative, for-profit companies to validate their business, overcome growth obstacles and take advantage of opportunities to grow their business. IION will match eligible companies with an expert advisor. Opportunities include Business & Market Validation, Importing / Exporting and Defence Readiness

Business / Market Validation

Support for early-stage businesses. Whether you're launching a new venture or growing an existing one, we help you develop the plans and strategies you need to move forward with confidence. Our support includes strategic guidance to validate your business model and target market, refine your customer strategy, and build a clear, actionable roadmap for growth.

Reach out to Emily Ryan at iion to learn more.

Case Study

A fast-growing product-based business needed help strengthening its business foundation while determining how to expand its online market presence.

  • Reviewing the existing business model and management structure

  • Clarifying the founder’s goals, capacity and business offerings

  • Reviewing the business plan, financial goals and potential capital needs

  • Assessing market challenges and opportunities

  • Clarifying market positioning and target-market messaging

  • Reviewing online competitive and wholesale challenges

Importing / Exporting

Support for growing businesses. As your business scales, navigating international logistics, customs, and import/export processes can quickly become complex — this is where expert guidance makes the difference. We help streamline your logistics operations, reduce costs and lead times, and move you beyond manual or reactive processes toward a scalable, well-managed supply chain.

Reach out to Emily Ryan at iion to learn more.

Case Study

A company preparing to sell or distribute products internationally needed guidance on establishing the processes, accounts and documentation required to export successfully.

  • Understanding regulatory requirements for entering an international market

  • Providing initial regulatory guidance related to an in-country distributor

  • Establishing relationships/accounts with freight forwarders

  • Obtaining shipping rates and quotes for different trade lanes

  • Reviewing labelling and packaging considerations

  • Developing required export documentation

  • Establishing a shipping process

  • Supporting implementation of the new export/logistics process 

Defence Readiness

Support for businesses that are interested in entering or growing within the defence sector. Helping understand requirements, assess readiness and build a clear roadmap.

Guidance on procurement readiness, supply chain positioning, SME gap analysis (industrial capacity & capabilities), and advice on Controlled Goods compliance & certification pathways.

Reach out to Emily Ryan at iion to learn more.

Case Study

A company was interested in entering the defence market but needed an experienced advisor to assess its current operations, recognize existing strengths and determine what gaps should be addressed before pursuing defence opportunities.

  • Conducting a comprehensive assessment of the company’s current defence readiness

  • Identifying what the company is already doing well and where improvements are required

  • Identifying processes, documentation or requirements that are not yet in place

  • Reviewing current certifications, regulatory and compliance requirements, and operational practices to prioritize what should to be addressed

  • Identifying gaps that could limit the company’s ability to qualify for or pursue defence opportunities

  • Developing a practical, sequenced defence-readiness roadmap outlining what needs to happen and in what order